AHRA completes ASEAN hospitality representation with VHA inclusion

Marisa: Asia set to drive travel growth in 2025

The ASEAN Hotel and Restaurant Association (AHRA) has welcomed the Vietnam Hotel Association (VHA) into its fold, completing its representation of all 10 ASEAN member countries.

The integration of VHA into AHRA reinforces the association’s commitment to fostering collaboration, knowledge-sharing, and best practices across the region. By uniting the hospitality sectors of all ASEAN countries, AHRA aims to enhance the quality and competitiveness of South-east Asian hospitality industry on the global stage.

Marisa: Asia set to drive travel growth in 2025

“Asia is set to drive travel growth in 2025 and as ASEAN intra-regional travel expands, we are happier than ever to welcome VHA to AHRA, completing the representation of all 10 ASEAN countries. We look forward to further collaboration to strengthen tourism in the region,” said Marisa Sukosol Nunbhakdi, president of AHRA.

“I believe that joining the AHRA will provide an opportunity for members of the VHA to engage, share valuable experiences on various matters of hotel and restaurant operations with other countries in the region, engage strong relationships in the hospitality and culinary sectors, and support each other in mutual development,” said Do Hong Xoan, president of VHA.

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