UFI, The Global Association of the Exhibition Industry, has welcomed Alex Hsu as the association’s new programme manager content & communities.
In this role, Hsu will work within UFI’s marketing & communications team on strategic initiatives such as Global Exhibitions Day and the Next Generation Leadership Grant, coordinating with overseas partners and stakeholders to ensure their success. He will also play an integral role in UFI’s 100-Year Celebration campaign.
Originally from Taiwan and now based in Paris, Hsu brings six years of international experience in trade show coordination and marketing, having worked with Messe Frankfurt in Taiwan and France. His expertise also extends beyond exhibitions with a background in graphic design, enabling him to bring both his creative and strategic sides to UFI’s programmes and initiatives.
