Korea MICE Expo returns next month in a hybridised format

After several postponements, the date has finally been set for this year’s Korea MICE Expo 

The Korea MICE Expo (KME), Korea’s largest trade show for meeting professionals and incentive planners, will take place from November 24-27.

The hybrid event will be held offline at Songdo ConvensiA, Incheon, alongside a corresponding virtual event. It is expected to draw over 3,000 MICE industry professionals to meet with 300 exhibiting local service providers such as convention bureaus and unique venues.

After several postponements, the date has finally been set for this year’s Korea MICE Expo

Participants can expect to engage in 1:1 video business consultation with global buyers and gain access to exclusive virtual content available through a new online platform.

Themed Driving Innovation through Challenges, this year’s KME will take a look at challenges presented by the Covid-19 pandemic and suggest creative solutions for implementing the latest IT and meeting technology to welcome a new digital era of the MICE industry.

New features this year include live demonstrations of Korea’s latest MICE industry technology at the Meeting Technology Showcase, and discover MICE-related start-ups at the Smart Tech Exhibition Zone.

KME will kick-off November 24 with an Opening Ceremony streamed live for online participants. The opening keynote will be presented by the vice president of Consumer Electronics Show (CES), which will be followed by three days of B2B meetings, speaker presentations, exhibitions