ChristchurchNZ launches BE Purposeful tool kit

ChristchurchNZ is on a mission to help business event organisers create purposeful events with sustainability at their core.

Launched at MEETINGS 2023, ChristchurchNZ’s BE Purposeful awareness campaign and website were designed to provide resources and practical tools to support clients when planning their events.

A waka (a Māori watercraft) gliding along the Avon in front of Te Pae Christchurch Convention Centre

Christchurch’s business events community will work collaboratively to help event organisers source locally, lower waste, measure impact, and create socially inclusive and culturally diverse gatherings. Options for delegates giving back to the community include native tree planting, wildlife conservation, wetland restoration and building equipment for schools.

ChristchurchNZ’s head of business events, Megan Crum, said business events have the ability to play a huge role in transformative change and to leave lasting legacies when they are planned with intention.

“New Zealanders and international visitors value our natural environment, and Christchurch city is making moves to become the most sustainable place possible – especially in its events and conferencing sector where our partners are invested in sustainability,” she said.

“As a new city we are innovative, and the city has been redesigned to embrace purposeful business events. We embrace welcoming visitors to our city through manaakitanga and our commitment to protecting our natural environment (kaitiakitanga).”